The American Financial Services Association (AFSA) has submitted a comment letter to the California Privacy Protection Agency regarding proposed updates to the California Consumer Privacy Act (CCPA). AFSA's State Government Affairs team has voiced significant concerns about the practicality, legal compliance, and statutory alignment of these proposed regulations.
In their submission, AFSA highlighted specific areas they believe need revision. These include cybersecurity audits, risk assessments, automated decision-making technology (ADMT), and behavioral advertising. The organization stressed the importance of having targeted definitions and a reasonable timeline for compliance.
The comment letter from AFSA is available on their website in the direct advocacy section along with other recent submissions by their State Government Affairs team.
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